Leading Sound Technology Company Utilized to Create Ultimate Surround Event
CALABASAS, Calif.--(BUSINESS WIRE)--DTS, Inc. (Nasdaq:DTSI) announced today that DTS Neural Surround™ will be integrated into the NFL’s International HD Broadcast of Super Bowl XLIV from Miami, Florida, which will enable TV viewers from around the world to experience the game in full 5.1 surround sound.
Over 60 international broadcasters will televise Super Bowl XLIV in more than 180 countries and territories. The game will be broadcast live in over 30 languages, including 13 different languages from Sun Life Stadium. The live broadcast begins at 6:00PM EST, 3:00PM PST on Sunday, February 7th.
“The Super Bowl is one of the most popular and exciting sporting events on television,” said Jon Kirchner, President and CEO, DTS, Inc. “We are thrilled to be partnering with the NFL to deliver top-notch surround sound to a growing global audience and make their Super Bowl experience even more immersive and thrilling.”
DTS Neural Surround™ provides a revolutionary new approach to surround sound productions that enables networks to distribute 5.1 surround sound over a stereo transmission path. For Super Bowl XLIV, this DTS Neural Surround technology (incorporated in hardware by DaySequerra) allows the NFL’s on-site broadcast crews to produce the game in 5.1 surround sound and preserve the integrity of the surround mix while distributing the game live in a stereo format to a global audience.
About DTS
DTS, Inc. (NASDAQ: DTSI) is a digital technology company dedicated to delivering the ultimate entertainment experience. DTS branded decoders are in virtually every major brand of multi-channel surround sound processors, and there are hundreds of millions of DTS-licensed consumer electronics products available worldwide. A pioneer in multi-channel audio, DTS technology is in home theatre, car audio, PC and game console products, as well as DVD-Video, Blu-ray Disc and surround music software. Founded in 1993, DTS' corporate headquarters are located in Calabasas, California with its licensing operations headquartered in Limerick, Ireland. DTS also has offices in Northern California, Washington, Canada, China, France, Hong Kong, Japan, South Korea, Taiwan and the United Kingdom. For further information, please visit www.dts.com. DTS and the DTS Symbol are registered trademarks of DTS, Inc. DTS Neural Surround is a trademark of DTS, Inc. All other trademarks are the properties of their respective owners.
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 that involve risks, uncertainties, assumptions and other factors which, if they do not materialize or prove correct, could cause DTS' results to differ materially from historical results or those expressed or implied by such forward-looking statements. All statements, other than statements of historical fact, are statements that could be deemed forward-looking statements, including statements containing the words "planned," "expects," "believes," "strategy," "opportunity," "anticipates" and similar words. These statements may include, among others, plans, strategies and objectives of management for future operations; any statements regarding proposed new products, services or developments; any statements regarding future economic conditions or financial or operating performance; statements of belief and any statements of assumptions underlying any of the foregoing. The potential risks and uncertainties that could cause actual growth and results to differ materially include, but are not limited to, the transition to the next generation optical drives and consumer adoption of such technology, the rapidly changing and competitive nature of the digital audio, consumer electronics and entertainment markets, the Company's inclusion in or exclusion from governmental and industry standards, continued customer acceptance of the Company's technology, products, services and pricing, risks related to ownership and enforcement of intellectual property, the continued release and availability of entertainment content containing DTS audio soundtracks, success of the Company's research and development efforts, risks related to integrating acquisitions, greater than expected costs, the departure of key employees, the current financial crisis and global economic downturn, a loss of one or more of the Company’s key customers or licensees, changes in domestic and international market and political conditions, and other risks and uncertainties more fully described in DTS' public filings with the Securities and Exchange Commission, available at www.sec.gov. DTS does not intend to update any forward-looking statement contained in this press release to reflect events or circumstances arising after the date hereof.
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Contacts
Dave Blasucci
Director of Marketing Communications
DTS
David.Blasucci@dts.com
(818) 827-2279
or
John Pollono
Public Relations
DTS
John.Pollono@dts.com
(310) 729-3351